I’m Lost, But I’m Making Record Time

I heard the quote in the title of this blog as a young pilot many years ago. A World War II pilot radioed that report in –he had no idea StewDev Blogwhere he was, but he was making great progress somewhere. As a stewardship consultant working with our congregations, I sometimes feel as though that quote is with us. Numbers can seem dry, but they can tell important stories about our our communities. It’s hard to know where you are going if you don’t know where you are.

 

There are statistics that I believe leaders should know if they are to understand their congregations. 18 data points and 1 more to ignore. I know what you are thinking “18! Is he nuts? Who has all that data and what would we do with it, anyway?” Bear with me – this is a conversation worth having.

 

The first 10 of these data points almost every congregation has readily accessible. Not enough leaders and members consult them sometimes, but they are easy to generate. The next 7 take a little effort to generate, but the returns can be impressive for congregations of just about every size.

 

In the interest of brevity, this blog will only list the 19 – you can read the expanded version on the Stewardship for Us blog that provides key aspects on each data point, for those interested in knowing more and seeing how these work to make a whole picture. The only data point discussed here is one to be ignored.

 

  1. Membership
  2. Sunday attendance, RE Attendance (Adult and children’s RE).
  3. Percentage of budget provided by pledges.
  4. “Average cost per household” to run your church.
  5. Percentage of members pledging, if your bylaws do not ask that of all members.
  6. Mean (average) and Median (1/2 of pledges are larger, ½ are less) pledge.
  7. Number of households that have a pledge/contribution waiver.
  8. Percentage of households/members that are not pledging, only making a Contribution of Record (COR); mean and median COR.
  9. Percentage of pledging friends; mean and median of these commitments
  10. Pledges that have not increased or have decreased over the past 2 years
  11. Number of pledging units self-declared as Fair Share donors
  12. What is the Quartile distribution (see last month’s Stewardship for Us blog)
  13. How many are new pledgers (first 2 years)? Mean and median of new pledges?
  14. Families active in RE and their distribution among pledges and COR population?
  15. Where is your Board in Fair Share Giving and quartile distribution?
  16. Percentage increase/decrease in total pledges/mean/median on last 3-5 years?
  17. When was the last time you employed Visiting Stewards, with good training?
  18. NO-How much of a pledge goes to “UUA dues?” This pops up often, and its harmful. We do not pay “dues;” clubs and fraternities do that. We make contributions to resource the work the Regions and the UUA do in our name. Congregations sometimes ask that a pledge be at least at the level of their per member contribution to the UUA. This makes our contributions to the UUA into an outside burden. Being a member of this association is an integral part of being a UU – don’t treat it as something outside our community. Encouraging pledges at this low level also assures that whatever funds are contributed do not support the congregation locally in any way.

 

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BillBill Clontz, Stewardship Consultant with the Stewardship for Us Team. has been a stewardship consultant supporting the UUA for over five years. He brings over forty years in leadership development and coaching, organizational effectiveness, and strategic planning to this work. He has over 25 years of active participation in UU church leadership and stewardship and 15 years of business development and portfolio management as a corporate officer, including working with nonprofits and nongovernmental organizations. Bill has served in his own congregation in a wide range of positions and he is a regular presenter at UU Regional conferences and the UUA Annual General Assembly. His focus as a stewardship consultant over the last five years has been empowering congregations to have successful stewardship environments, leadership development, and the growth of our movement.

#Sustainministry in St. Louis

sustainability roomLast week I had attended a summit on the Economic Sustainability of Ministry, and my thoughts are still swirling from the conversation. I was one of three panelists laying out the possibilities and challenges in finding sustainable models for
professional religious leadership, given the changes going on in American religion (Rev. Tom Schade and Rev. Lisa Greenwood were my fellow panelists). Twitter posts with #sustainministry were flying fast with interesting quotes shared by attendees. And though clergy often have the worst financial stresses because of the cost of seminary and training, the understanding of “ministry” as inclusive of all religious leaders enriched the group’s conversation.

 

For a day and half, we gave a hard-nosed look at the realities religious leaders face. Paralleling the trend towards a “none of the above” religious identity and away from traditional religious communities, we noted that donations to churches and religious institutions have fallen from over 50% of US charitable giving in 1956 to barely 30% today. Lisa helped us see that, across the board, religious groups are relying on fewer and fewer people giving more and more money, and these folks are getting older and older. This is clearly NOT a sustainable model.

 

But, of course, with every challenge comes an opportunity. Since the meeting was held in St. Louis, we were joined by local ministers who had been deeply involved in grassroots responses to the shooting of Michael Brown and the #blacklivesmatter movement. It was so inspiring to hear Rev. Barbara Gadon tell us that, though the past year’s reactions and conversations had been hard, members of Eliot Unitarian Chapel were on fire with passion for the issue. This, I thought, is what it looks like when we fulfill our potential to be a truly transformative spiritual community. Tom reminded us that St. Louis is just one example of an emerging social movement that UUs are called to join to make our nation a more just and compassionate place. Could we use this time of transition to help us refocus on what’s most important?

 

In fact, the sense of calling to the wider world and to a greater purpose was found throughout the meeting. Even though we started by talking about financial pressure, we kept turning to the need to be clear about why we exist at all: to help people lead better lives and create a better world. Institutional maintenance, while always necessary, hardly inspires the kind of stewardship and commitment that is required for achieving our core purpose.

 

Everyone in the room seemed to grasp the scale of the challenge and opportunity we face, recognizing that we all have a role to play. It was a institutional sort of meeting with senior leadership from UU organizations including the UUA staff, both UU seminaries, professional groups, major UUA boards and committees, and more. As such, discussions were grounded in the day-to-day realities of leading and managing institutions. But I also saw the spark of imagination that allows people to dream of a different way forward. Break-out groups honed in on projects to pursue in the coming months, which ranged from fundraising training to shared services to peer support for innovative ministry projects.

 

The summit was only the latest round of a conversation that needs to continue. I hope more and more UUs find a way to join this conversation, since harnessing the creativity and inspiration of our thousands of committed leaders is the key for finding our way to a new and sustainable way of doing church.

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Sustainabiliy CareyCarey McDonald is the UUA Director of Outreach, total data geek and trend-spotter, as seen his presentation Future of Faith.